We are an alliance of critical thinkers dedicated to helping business leaders improve the robustness of their strategies and increase the odds of success.

• Our objectivity stems from having no financial or other vested interest in the strategies being assessed. We have neither helped design the strategies nor will we participate in their implementation.
• Our expertise is based on decades of experience grappling with issues similar to those we now help our clients address. We have tackled issues from a range of organizational, industry and functional perspectives.
• We have collectively built an immense body of research on how to approach innovation, encompassing both what works and what does not. This includes the unique research associated with Billion-Dollar Lessons, which explores the lessons to be learned from more than 750 of the largest business failures of the last 25 years.

We’re experts at fostering innovation. We also know where problems might lurk—and how to avoid them.